The conventional view of students as passive, oblivious consumers of mass media and popular culture, simple “ill-informed dupes of dominant ideological forces” (Williams, p. 7), is far from accurate. Students read and construe meaning from cultural products in complex, nuanced ways, employing a wealth of strategies gained from years of immersion in media-rich environments. What is more, today’s “convergence culture” (Jenkins, 2006) encourages students to become active participants in their culture. They are circulating, transforming, and creating products as new technologies continue to diminish conventional distinctions between producer and consumer.
– Rick Carpenter: Boundary Negotiations: Electronic Environments as Interface (2009) pg 139